Narrative visuals in ink and pixels
Independent artistic work
Client: Ferra, Marisa
Location: Germany / Portugal
Project Type: Branding · Visual Identity · Monogram Design · Craftmark
Deliverables: Logo/monogram, clay stamp design, identity applications
Approach: Initial-based exploration · Typographic fusion · Minimal handcrafted aesthetic · Clay-impression practicality
The Challenge
Create a clay stamp for ceramist Marisa Ferra — a mark that felt tactile, personal, and strong enough for clay impressions, yet refined for digital and printed use.
The Solution
By combining the initials M and F, the identity was shaped around Ferra, with a distinctive E that hints at materiality and handcraft. The result is a compact monogram that works as both a graphic signature and a clean, sculptural clay imprint.
Client Reception
Marisa embraced the design as an authentic expression of her work, appreciating how it solved her practical need while giving her a lasting identity.
What Could Be Improved
Possible next steps include developing supporting icons or patterns, additional stamp sizes, and a digital presence aligned with the new mark.